imagery
The imagery is the most strongly emotionalizing basic element of our corporate design. In addition to the image content, which provides a reference to the company's orientation, the visual style conveys our attitude and values in visual form. A uniform, visual language creates recognition value and conveys the tonality of our company across all media.
![Bildsprache](/sites/default/files/styles/l/public/2022-05/bildsprache1.jpg?itok=eogZuVak)
![Unternehmensbilder Schweizerisch](/sites/default/files/styles/l/public/2022-05/RUA_Unternehmensbilder_Schweizerisch_05.jpg?itok=FQMFbldh)
![Testimonial Carmen Hero](/sites/default/files/styles/l/public/2021-12/Testimonial_Carmen_ohne%20Banner_0.jpg?itok=5ph6xhQV)
![Bildsprache](/sites/default/files/styles/l/public/2022-05/bildsprache4.jpg?itok=WUv2r7be)
![Engineering](/sites/default/files/styles/l/public/2020-06/Engineering_Team.jpg?itok=EvxrG-bQ)
![Bildsprache](/sites/default/files/styles/l/public/2022-05/bildsprache7.jpg?itok=MEQT-UAC)
![Bildsprache5](/sites/default/files/styles/l/public/2022-05/bildsprache5.jpg?itok=SZrLtyoa)
![Umweltsimulation](/sites/default/files/styles/m/public/2020-11/Umweltsimulation%20Testkompetenzzentrum.jpg?itok=K0mN6Yab)
COLORS
harmonious, slightly desaturated and technically cool |
![Bildkomposition](/sites/default/files/styles/m/public/2022-05/blickf%C3%BChrend.jpg?itok=dsa2YoRK)
IMAGE COMPOSITION
authentic, clear and eye-catching |
![Wartungssupport](/sites/default/files/styles/m/public/2022-05/Wartungssupport.jpg?itok=gFkEc7Zr)
LIGHT AND CONTRAST
natural, clear and exciting |
![EMV Testing](/sites/default/files/styles/m/public/2022-03/DSC_2992.jpg?itok=glA6Ifa3)
PERSPECTIVES
objective, spacious and focused |